How every group’s mental model of a tough problem overlaps and gaps, with the ways they want you to respond alongside them.

Within five business days after the last interview, your inbox gets a slide deck overview and a spreadsheet your team uses to test with the same stakeholder groups the ideas they shared.

Slide deck

The story, ready to share.

Five slides from the worked sample, a fictional study of what gets in the way of keeping SNAP and Medicaid.

THE COVER, A FICTIONAL EXAMPLE
Keeping SNAP & Medicaid: blockers, how people respond & other ideas, starting with low-cost ones first
"Some of my colleagues text families from their personal phones, thirty days out. It's not sustainable, but it works." An eligibility worker, front line.
WHERE ROLES OVERLAP AND WHERE THEY GAP
Notices don't reach families who moved.
Front line and leadership both raised it. Only the front line named the portal timing out before an upload finishes. That gap is the point of the slide.
A BLOCKER + AN IDEA TO TEST
The same family renews SNAP and Medicaid in different months.
Suggested fix: line up both renewal dates for one household so one packet covers both.
HOW SUCCESS GETS COUNTED
Success is counted by paperwork done, not benefits kept.
Named by operations and leadership on their own, without being asked directly.
WHERE TO START
Pick one idea. Test it small. Keep what works.
Everything people shared is in the spreadsheet, ready to work through with your team.

Opens in your browser, slide by slide. An editable PowerPoint download lands here next.

Spreadsheet

The work, ready to start.

Every finding becomes a row your team can act on. The CSV opens in any spreadsheet program.

This table scrolls sideways. Drag or swipe to explore every column.

Problem, in their wordsWho said itPossible improvementWho runs the testDoes whatBy when30 day results60 day results90 day results
"The renewal letter scared me. I did not understand what it wanted."ClientOne simple, clear sentence at the top of the letterComms leadDraft and test the sentence with five clientsWeek 2
"The office closes before the last bus gets there."ClientMatch office hours to the bus scheduleOperationsCompare hours to transit timesWeek 3
"The letters are hard to follow even for people who speak the language."Front lineRewrite the letter with clients before it goes outComms leadTest two versions with five clients eachWeek 3
"Families who never start a renewal are invisible in the metric."OperationsCount families who never started, not just those who failedData leadAdd the never-started count to the monthly reportWeek 4
"I could not get time off work for the appointment."ClientOffer a phone option for renewalsProgram managerTest phone renewals with one teamWeek 4

Left of the rose line: what research participants said, with the role each one holds. Right of it: your team's plan. The 30, 60 and 90 day columns arrive blank on purpose. Your team fills them in.

Want this for your team?

The spreadsheet is free today: run it yourself with our open source tools and download your own. A shareable slide deck like this one is on its way for the free tools. Until then, our automated interviewer already delivers both to the teams testing it with us.